About Sentrama.

Ten things an in-house or outsourced SDR team cannot give you that Sentrama can, with the number behind each one.

• You only pay for leads. A fixed price per lead, agreed before the first dial, and any shortfall is credited forward.
• Every Sentrama Lead becomes a marketing-qualified lead or a sales-qualified lead. On average 84 in every 100 come back to your marketing team as MQLs and 16 go to sales as SQLs, each with the reason the prospect gave, where given.
• Sentrama runs on its own proprietary engine, the Sentrama Platform. It finds your ICP who picks up the phone to guarantee a lead volume of prospects who hear your pitch and become sales-qualified or marketing-qualified leads. Built on 5,000,000+ dials.
• Sentrama prospects are 3.5x more likely to become an SQL. A Sentrama prospect has been through our proprietary qualification and scoring process, and is 3.5 times more likely to become an SQL than a prospect called from a standard database record. Every prospect is scored before anyone dials.
• The Sentrama Platform gives you complete transparency and quality control. You see every lead with its recording, transcript, lead status and the reason given, on the platform and in your CRM, and any lead that turns out to be a data error is credited as a free extra lead the following month.
• Your campaign is set up in 5 minutes, with no onboarding fee.
• Your campaign is live 48 hours after onboarding, with the price per lead and the monthly volume fixed before we start.
• Every number is evidenced from 600,000+ pitches delivered since February 2025, every one recorded and transcribed.
• 96,000+ SQLs have been handed to sales, 16 in every 100 leads on average.
• SQLs we follow up are 8x more likely to book a meeting than SQLs left without a follow-up. We send one email and make one callback for every SQL before it is handed to your team.

Sentrama delivers a contracted number of leads every month. The Sentrama Engine builds the list, removes the part of a bought list that is wrong, typically about half, finds the prospects with a direct mobile or cell phone number, and works out who picks up and when. Sentrama SDRs then call only those prospects and deliver your pitch. Every call is recorded and transcribed, and every lead lands in your CRM with the Sentrama Insight, where given.

A Sentrama Lead is a Sentrama prospect who has picked up the phone and been pitched by our human SDRs. A Sentrama prospect is a prospect in your ICP who has been through Sentrama's proprietary qualification and scoring process, and is 3.5x more likely to become an SQL than a prospect called from a standard database record. The lead is the only thing you are billed for. Every Sentrama Lead becomes a marketing-qualified lead or a sales-qualified lead, and which one is decided by your pitch. Across the platform, 16 in 100 leads become SQLs after our follow-up and 84 become MQLs for your marketing team.

AI-qualified prospects are the cleaned list behind every lead, ~770 for every 100 leads in the UK. They are sent to your CRM, and those who do not pick up are invited on LinkedIn, up to 400 a month. Included, never billed.

Sentrama is a United Kingdom company with its headquarters in Bristol. Campaigns run into the UK, the EU and the USA from the same platform and the same team. Pickup rates differ by market: of the numbers worth dialling, about 19% pick up in the UK and about 8% in the USA, so the list is sized to the market before the first dial. Direct numbers are found for about 70% of AI-qualified prospects in the UK and about 40% in the USA.

An agency or an in-house SDR bills you for days, salaries or dials, and most of that time goes on prospects who never pick up. Sentrama absorbs those calls and bills only for the prospects who pick up. Paid search and social sell you impressions and clicks, and you hope a form submission comes out the end. Sentrama sells the lead itself, at one price, fixed before you start, with no auction and no bidding.

B2B companies in the UK, the EU and the USA with a defined ICP, a real product and a sales motion that justifies a senior conversation. Clients include Palo Alto Networks, Smartsheet, Barclaycard, Moneyhub and Benenden Health. Campaigns run at 50 to 500 leads a month, agreed on your launch call, with a minimum term that is agreed with your Sentrama Specialist.

All figures are first-party Sentrama platform data, drawn from 5,000,000+ dials, and over 600,000 pitches delivered since February 2025, and 96,000+ SQLs handed to sales.

• 5,000,000+ dials mapped and analysed
• 600,000+ pitches delivered
• 16 SQLs and 84 MQLs per 100 leads, on average
• 19% of the numbers worth dialling pick up in the UK, 8% in the USA
• £60 per lead, fixed at any volume

Sentrama is a trading name of Brightside Enterprises Limited, registered in England and Wales, Companies House number 12265340. Registered office: Unit 1.2 Temple Studios, Temple Gate, Bristol BS1 6QA, United Kingdom. Founded 2019. Co-founded by Robbie McGregor and Roman Rose. Email hello@sentrama.com. LinkedIn: linkedin.com/company/sentrama.